Serving Larchmont Village, Hancock Park, and the Greater Wilshire neighborhoods of Los Angeles since 2011.

Original Farmers Market Installs New Neon Sign

There’s a new sign at the Original Farmers Market, welcoming shoppers since 1934 and still open daily. (photo from the Original Farmers Market)

You may have noticed a new neon sign, just east of the Starbucks at the Original Farmers Market, at Third Street and Fairfax Avenue. The sign was designed and manufactured locally by designer Carol Newsom of Newsom Gonzalez, and constructed by Paul Stoaks of Signmakers in DTLA. The newest addition to the market was purposely styled to match the original Market advertising signage style from the 1930s and 40s, which was prevalent when the market opened in 1934. 

The new sign has been in the works for almost three years, from design through the city approval process, and is part of the Market’s long-term construction plans to add space for some new grocery merchants, including Rick’s Produce Market, expected to open later this year, according to an Original Farmers Market spokesperson.

“The new sign is a very faithful addition, and kudos to the Farmers Market for making the effort to create something historically appropriate,” noted Eric Evavold, Hancock Park resident and neon sign enthusiast, who earned his neon credentials as a volunteer member of the board of the Museum of Neon Art for 18 years. “The sign is reminiscent of the 1920s neon signs that were built on those metal grids. They were very functional and [the grids] fade away once the sign is lit.”

The new neon sign at the Farmers Market sits on a metal frame that fades away when the sign is lit. (photo by Eric Evavold)

Original Farmers Market Updates

Check out the new sign at the Farmers Market where many shops are open. It’s a great way to support local shops and avoid long lines at the grocery store. Also, don’t forget to read our stories about what’s open and what’s available at the Market these days. Current hours are Monday–Saturday:  9 a.m. – 6 p.m. and Sunday: 10 a.m. – 6 p.m.

Here’s a story we heard about Original Farmers Market’s The Dog Bakery, owned by Pet Rescue Advocate, Rocky Kanaka, who announced on Instagram that he will deliver free dog food to those in need (to apply, fill out the form at:


As a pet store owner in LA, Kanaka said he realized that he has food on his shelves and knows people out there really need it, especially right now. Following suit in his incredible efforts to help the community through these challenging times, many people have now reached out to Kanaka to donate and assist in covering costs for the growing demand of people in need – creating even more opportunity for from those who can help, for those who need help.

“We will get through this together if we find ways to support each other, love each other and fight for each other,” wrote Kanaka.

Also, if you’re looking for something fun for kids, Du-par’s Restaurant & Bakery is now offering a new Children’s Tea Party at Home that’s available for take-out and delivery via,  48 hours notice is required.

On the menu is an array of tea party bites, including assorted mini sandwiches, mini muffins & donuts, chicken salad, peanut butter & jelly triangles and more, along with paper plates and a special surprise for the kids, too!

This story was updated after publication to correct the date the Farmers Market opened.

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Patricia Lombard
Patricia Lombard
Patricia Lombard is the publisher of the Larchmont Buzz. Patty lives with her family in Fremont Place. She has been active in neighborhood issues since moving here in 1989. Her pictorial history, "Larchmont" for Arcadia Press is available at Chevalier's Books.

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